Nivedita Mookerji And Viveat Susan Pinto

Stories by Nivedita Mookerji And Viveat Susan Pinto

The myth and magic of unicorns

The myth and magic of unicorns

Rediff.com   22 Apr 2021

Becoming a unicorn is surely a marker for a company in its growth story, but it's not a major achievement nor is it a turning point of any significant worth.

April likely to be a washout for appliances as fresh Covid-19 curbs hit biz

April likely to be a washout for appliances as fresh Covid-19 curbs hit biz

Rediff.com   22 Apr 2021

Maharashtra, which contributes between 12 and 15 per cent of appliances sales, announced lockdown-like curbs, meaning there will be no business for the second half of the month as well from the state.

'Covid or not, show must go on'

'Covid or not, show must go on'

Rediff.com   19 Apr 2021

'Post-Covid world will be different from the pre-Covid world.'

Maha curfew: 50% factories may remain shut for next fortnight

Maha curfew: 50% factories may remain shut for next fortnight

Rediff.com   15 Apr 2021

According to the order, all factories producing essential goods and services will remain operational at full capacity.

'We can go up to 1 crore vaccinations a day'

'We can go up to 1 crore vaccinations a day'

Rediff.com   31 Mar 2021

'Ultimately, we have to understand that we don't have the supply at the population scale. 'Therefore, it has to be prioritised.' 'That's what the government has done.'

India Inc opens up purse for employee retention

India Inc opens up purse for employee retention

Rediff.com   26 Feb 2021

Employees of some top Indian companies were in for a pleasant surprise when they received a mail from their HR team announcing a hike in salaries and bonuses. Led by IT firms and start-ups, HR managers say that while some have offered cash and stock options, others are in a wait-and-watch mode and add the trend will pick up in other sectors. For example, IT giant Cognizant - which had an attrition rate of 19 per cent in the December quarter - has established a $30-million employee retention fund in order to bring down the high attrition rate.

WhyQ: Meet the teens who set up a business

WhyQ: Meet the teens who set up a business

Rediff.com   23 Feb 2021

'Sure, we are teenagers who are doing this part time, but we feel we are making some sort of an impact.'

Public may get COVID-19 vaccine by April

Public may get COVID-19 vaccine by April

Rediff.com   22 Feb 2021

Anybody over 50 years of age or with co-morbidities can get a date, place and time of choice for getting the vaccine shots.

Six years after Maggi controversy, Marico serves up instant noodles

Six years after Maggi controversy, Marico serves up instant noodles

Rediff.com   20 Feb 2021

The move is significant since it signals the growing importance of foods in Marico's overall strategy. It also comes six months after Marico stepped into honey, a Rs 1,500-crore category dominated by players such as Dabur.

Will IPL 2021 set a new record for Star Sports?

Will IPL 2021 set a new record for Star Sports?

Rediff.com   18 Feb 2021

IPL 2020 was the first sports tournament to surpass 400 billion viewing minutes.

'There is pent-up demand for good films'

'There is pent-up demand for good films'

Rediff.com   10 Feb 2021

Increase in occupancy will pave way for Hindi blockbusters to release, say multiplex operators.

FMCG firms start seeing growth in urban India after months of Covid grief

FMCG firms start seeing growth in urban India after months of Covid grief

Rediff.com   8 Feb 2021

60-65 per cent of the FMCG industry's overall sales come from urban areas; 35-40 per cent from rural areas.

'Covid vaccination will be like RAC'

'Covid vaccination will be like RAC'

Rediff.com   3 Feb 2021

'People on the wait list will be accommodated for vaccination when the scheduled beneficiaries don't turn up.'

Cricket hits a six after India's Aussie triumph

Cricket hits a six after India's Aussie triumph

Rediff.com   31 Jan 2021

'There is pent-up demand for cricket after last year when no tournaments were played on Indian soil due to the pandemic.'

Food chains, multiplexes plan expansion as consumer confidence picks up

Food chains, multiplexes plan expansion as consumer confidence picks up

Rediff.com   25 Jan 2021

Organised players have been the biggest beneficiaries after the lockdowns were lifted. Given real estate is not as expensive now, players want to take advantage of the trend.

War brews between HUL, Sebamed over soap ads

War brews between HUL, Sebamed over soap ads

Rediff.com   18 Jan 2021

Sebamed's campaign for its cleansing bar of the same name, released across print, television, digital and outdoor, has also named Santoor, a popular soap brand from Wipro Consumer Care.

Ex-Star India CEO Uday Shankar, James Murdoch team up for new venture

Ex-Star India CEO Uday Shankar, James Murdoch team up for new venture

Rediff.com   16 Jan 2021

The venture, they said, would focus on technology and media opportunities in emerging markets. Industry sources said the focus would be on digital media, with India being the big driver.

 Will Mondelez's Christmas cookie work?

Will Mondelez's Christmas cookie work?

Rediff.com   23 Dec 2020

The company expects Bournvita Crunchy to strengthen its presence in the cookie segment.

Is India's 5G dream in trouble?

Is India's 5G dream in trouble?

Rediff.com   21 Dec 2020

Nivedita Mookerji explains why a timely rollout of 5G may not be easy in India.

Want a career in AVGC?

Want a career in AVGC?

Rediff.com   18 Dec 2020

The government will set up a centre of excellence for visual effects and gaming with help from the Indian Institute of Technology-Bombay.